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01/23/2024

How to Sneak Off on a Beautiful Summer’s Day

Source: Bill Farquharson, The Sales Vault, January 22, 2024

golf

It's the middle of July and the middle of the week. You are not in the office. It's a workday, but it's not a day that finds you working.

You are golfing.

You are sitting on a blanket with your significant other, napping after a great lunch.

You are fishing with your daughter.

And, best of all, you are guilt-free!

Let's back up and study how this happened.

It is Saturday, January 13th at 12:20 PM ET. You don't normally work Saturdays, but this month and the next two give you the opportunity to sneak in some extra long days and/or some time on the weekend to catch up and even get ahead on a few projects.

And why not? Looking outside, the weather is miserable. What else are you going to do?

The selling cycle being what it is, this extra work you are doing will result in increased sales three to six months from now.

OK, fast forward...

It's the middle of July and the middle of the week. Your phone chimes and you smile as you read a text:

“Want to get in a quick 9?”

“Meet me by the lake in 15 minutes.”

“Dad, when are we going to go fishing like you promised?”

You are able to go sans guilt because of something you did six months ago, on a miserable Saturday afternoon...

By the way, can you guess the date and time when I wrote this sales tip?

Watch Bill present this week's sales tip


The Sales Vault, created by Bill Farquharson, is a subscription-based resource and sales community featuring a calendar packed with live workshops, on-demand sales courses, peer-to-peer discussion groups, and 35+ years of sales training content all searchable by sales challenge. Think of it as a sales conference where the seminars and workshops, full of instantly applicable ideas, are ongoing and more programs are added constantly.

The Sales Vault is available on a monthly subscription basis, normally at a no-brainer monthly price of $45/participant, but… GMA members can take advantage of an exclusive offer: FREE membership for 30 days followed by a discounted monthly subscription price of just $40/participant. 

Bill has been a friend of GMA for many years and is, no doubt, known to our members as a top sales trainer and content creator for the graphic arts.

Other Vault resources:

  • NEW: Replays—Insider exclusive recordings of Office Hours sales discussions
  • Downloadable prospecting letters
  • One killer-good intro letter only the bravest of the brave send out
  • A downloadable voicemail script
  • 15 on-demand video sales courses
  • Archived sales content searchable by sales challenge

Check out the Sales Vault!

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